New Balance Is Serious About Tennis, Just Look At The Australian Open
“The AO is something that connects really well with New Balance because the mix of sport and culture they have is incredible,” Evan Zeder, New Balance director of global sports marketing for tennis, tells me. “I think the AO is a perfect mix and it is just a big party.”
By Shrivathsa Sridhar MELBOURNE (Reuters) -Zheng Qinwen was the first big name to exit the women's draw at the Australian ...
Novak Djokovic now holds another Grand Slam record as he officially surpassed fellow tennis legend Roger Federer on Wednesday ...
At her peak, the four-time Grand Slam champion played her best tennis in the toughest moments. In Melbourne, she did it again ...
Rising WTA star Mirra Andreeva secured her spot into the third round at the 2025 Australian Open, but did so despite playing ...
Novak Djokovic has urged tennis authorities to be cautious about moving put microphones near tennis coaches for live ...
Hady Habib made history at the Australian Open by becoming the first tennis player from Lebanon to win a singles match at a ...
Australia’s Aiava has been scouring eBay to craft a wardrobe worn by tennis legends—taking her first win in dress once ...
American tennis player Jenson Brooksby has made his return to professional tennis after an eventful two years away.
All eyes in the tennis world are on Melbourne for the first Grand Slam of the year, the Australian Open, as the season ...
Naomi Osaka may be on the other side of the world, but her mind is very much on her home. After defeating Caroline Garcia, ...
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