Marketing often feels like a guessing game—especially for owners of small to medium-size businesses who don’t have a large, ...

In what serves as an experiential learning opportunity, students in Patrick Fennell’s Marketing Research class at Kennesaw ...

The firm additionally announced the appointment of Michelle Lynch to the position of senior vice president, Practice Management and ... including as a director of Marketing and vice president ...

The firm additionally announced the appointment of Michelle Lynch to the position of senior vice president, Practice Management and Growth Consulting ... teams and functions including as a director of ...

Artificial intelligence (AI) has changed ORM, really allowing organizations to monitor real-time brand mentions and ...

In this article, we’ll explore the key strategies needed to develop a successful brand that resonates with both your people ...

3 “The recent update to the ASGE practice ... as portfolio management or data aggregation. Develop and improve features of our offerings. Gear advertisements and other marketing efforts towards ...

Yours may be growing a client list, increasing assets under management or earning more referrals ... Your marketing plan is a personal roadmap. Marketing plan objectives often depend on where a ...

Proactive management means allocating to the different ... putting themselves ahead of their peers. As VP Product Marketing, Patrick Lemoine is in charge of E2open’s product positioning and ...

Soon thereafter, I learned that my grandmother had been paying monthly premiums on a $10,000 life-insurance policy since 1986. I reached out to her insurance agent to ask why he never advised my ...

Nominations and voting for the techUK Cyber Resilience Committee and Cyber SME Forum took place over the last month, with a ...