PowerPoint, a slide presentation software, is easy to use and versatile in disclosing complex concepts, such as marketing strategies and objectives. A PowerPoint presentation can be created on ...

What Are Examples of a Differentiation Marketing Strategy?. A key to business success is the ability to develop a niche in the marketplace, according to the Marketing [m.o.] website.

Some immensely successful personalized marketing campaigns in recent memory have left an indelible impact on our popular culture. Communications pros share some of their favorites.

Your broader marketing strategy will give you the right clues, points Dunne. For example, you might be launching a new product (acquisition, trial), building or shifting a perception (awareness ...