Why we care. Meta’s new generative AI tools drastically reduce the time and effort needed to produce high-quality, on-brand ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.

A new integration with Amazon DSP demonstrates how platforms are working to bring together first-party data in clean room ...

The pact unlocks more opportunities for brands using Amazon's Deliver Service Partner to reach consumers watching Hulu, ...

Amazon Prime Day 2025 just got longer, with four full days of deals starting July 8 and major discounts expected on top ...

The Headliner version of the Meta Ray-Ban Glasses are on sale from Amazon with a 20% discount. Here's your chance to get the smart glasses for a more affordable price.

With interest in creator content high, the new capabilities help marketers better understand what is driving sales.

"Marketers today need agility and immediate business impact," said George Popstefanov, Founder and CEO of PMG. "With Alli Marketplace, we'll collapse months of integration and onboarding into a ...

Past honourees include erstwhile YouTube CEO Salar Kamangar, Twitter co-founder Jack Dorsey, former Google chairman Eric ...

TikTok is rolling out a new set of AI-powered advertising tools that enable marketers to turn text prompts or still images ...