As AI continues to evolve, WPP his hoping to reposition itself at the forefront of industry engaged in an AI arms race.

Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo ...

Publicis racked up $1.86 billion in net billings over the year, based on data tracked by COMvergence, securing key media ...

WPP is defending the North American media part of its flagship $4bn exclusive marketing deal with Coca-Cola against Publicis, ...

WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on ...

North American media account to French rival Publicis (PUBGY) following a competitive tender, according to media reports on ...

Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...

This really isn't what WPP wanted to hear. Publicis has won Coca-Cola's North American media, worth $785m blast year, from ...

WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...

Publicis Groupe has taken a chunk of business from Coca-Cola, a major client of WPP. Various reports put the value of the win ...

India's antitrust officers grilled media executives and seized data in an investigation into price fixing by global ...