The futuristic hype machine with VR goggles and Web3 buzzwords fizzled out, but a real metaverse has quietly been thriving ...

Born between 2010 and 2024, the oldest are now 14 years old. Most of Gen Alpha have millennial parents, giving them the ...

Navigating the whirlwind of Gen Alpha trends can feel perplexing, but it holds the key to deeper connections with your teen.

Teenagers and their parents had better watch out. An unhealthy lifestyle in childhood has been linked to the onset of ...

The Gen Z teen shared that his 11-year-old little sister is in her last year of elementary school and actively uses his ...

The Bitget survey found that 20% of Gen Z and Alpha respondents are open to receiving pensions in cryptocurrencies.

As Gen Alpha continues to build its digital presence, brands have an opportunity to play a meaningful role in empowering them ...

Of the 2,000 American Gen Z workers surveyed in 2023, only 14% said that industrial work is a career they would consider.

Gen Alpha doesn’t just represent a demographic change, but also a fundamental shift in consumer expectations and behaviors.

Move over, Gen Z and Gen Alpha: Generation Beta is officially the most accurate label to describe the youth of today. The Pew ...

The linguistic contributions Gen Zers brought to our society are officially vintage in the face of Gen Alpha’s influence. Born after 2010, this iPad generation is fluent in a rapidly evolving ...

It’s official, a new generation has already begun to be born. Officially named “Generation Beta,” the babies born starting in ...