The researchers found social commerce shoppers don't tend to seek immediate gratification ... and only 12% say they've bought something right away. A recent infographic (below) explores additional ...

As e-commerce shifts to social commerce, marketers need new strategies. Influencers now drive discovery and conversions ...

A total of 91% of social dads use Facebook weekly; 60% use Twitter weekly, according to the following Social Media Link infographic. (Only 49% use Instagram weekly.) Social dads love to share about ...

Leading consumer and retail data firm NielsenIQ released a few weeks ago a report confirming just how pivotal e-commerce and social commerce have become for the beauty and personal care sector.