Mercedes-Benz's jellybean styling for EVs wasn't cutting it with high-end buyers, so the luxury brand is pivoting on design.

In many cases, the EV and gas versions will share identical designs— such as the G-Class, whose electric variant is visually the same as its gas-powered counterpart. The upcoming 2026 CLA-Class, previewed in camouflaged prototype form during the presentation, will also have a unified design across its electric and hybrid versions.

Mercedes takes a page from BMW's book by unifying its design language between combustion-engine cars and EVs. In what is possible the best news you'll hear all week, future models with the three-pointed star will adopt a "coherent design language" across the whole portfolio.