Self-proclaimed 'Athletic Defender' Jason Setchen represents athletes who are eligible to receive name, image and likeness ...

LOS ANGELES (AP) — Nico Iamaleava says he’s heading to UCLA, a week after Tennessee announced the quarterback who helped the ...

South Korean actor Simon Lee was stunned when he saw his likeness—at times as a gynecologist or a surgeon—being used to ...

The Houston name, image and likeness platform teams up with top college sports attorney to guide universities through revenue-sharing shift. Universities will soon be able to directly share ...

Name, image, and likeness and the transfer portal aren't going anywhere. Revenue sharing and salary caps are on the way. College football has been about the money for a long time. But now ...

And a few weeks before Woods confirmed his relationship with Vanessa Trump, Kai snagged a huge NIL (Name, image and likeness) deal, valuing her at more than $1 million. Because of their parents ...

"If it was a nice advertisement, it would've been fine ... ownership or unrestricted rights to use a creator's voice, image and likeness across any medium," she said. Contracts often contain ...

They also would allow Division I schools to start paying athletes directly for use of their name, image and likeness (NIL) during the 2025-26 school year, subject to a per-school cap that would ...

Tennessee is moving forward without quarterback Nico Iamaleava, and coach Josh Heupel said Saturday he had a simple message ...