Google has opted for a mixed approach: links that showed no activity in late 2024 will be deactivated, while those that did will remain usable.

Google is largely reversing course on its plans to discontinue support for all shortened goo.gl URLs on August 25th. Goo.gl URLS that already show a message saying that they will be deactivated in August will still stop working — the company started showing the deactivation message nine months ago on URLs that “showed no activity in late 2024” — but otherwise,

After originally planning to have all goo.gl links stop working later this month, Google will now “preserve actively used links.”