Unique audience Shorts tap into YouTube’s 122 million daily user base, reaching beyond TikTok’s primarily Gen Z audience. YouTube’s established reputation means less regulatory risk than TikTok.

YouTube advertising revenue jumped 13% year over year to $9.8 billion during Q2 2025, when services including YouTube Music ...

YouTube co-founder Steve Chen says he doesn’t want his kids glued to Shorts, or any short-form video platform for that matter ...

YouTube announced on Wednesday that it’s giving Shorts creators access to new generative AI features, including an ...

YouTube had a strong showing in the second quarter for 2025, with ad revenue for the video platform up 13.1% year-over-year, ...

Two other creators, Katie Feeney and Hannah Montoya, saw similar success on Shorts. In 30 days, Montoya, who has 3.8 million TikTok followers, gained 125,000 new subscribers after she started ...

YouTube is rolling out new AI features for Shorts as it closes in on a massive $40B in annual ad revenue, but not everyone is ...