Rodeo, a social commerce startup, says it wants to help people "shop the way they scroll." Read its pitch deck.

(NewsNation) — Buying from retail stores or via television broadcasts such as QVC may become less common, but live social shopping is trending in the opposing direction. Live e-commerce or ...

TikTok Shop agencies are helping US brands break into Mexico in order to reach a fast-growing market and hedge against a ban.

In essence, consumers want a mobile shopping experience that integrates all the key aspects of the social Web that they are used to – friends, groups, voting, comments and discussions.

Shopping on the Web that is inspired by what others purchase or recommend. Also called "social shopping," social e-commerce may be triggered by name brands that people mention in postings on their ...

Companies are starting to emulate some of the tactics popularized by Instagram, TikTok and Pinterest to help boost sales. One ...

With social-commerce growth expected to boom over the next year, creators are becoming even more integral to brands' strategic investments in live-stream shopping and social media shopping ...

Dashveenjit is an experienced tech and business journalist with a determination to find and produce stories for online and print daily. She is also an experienced parliament reporter with occasional ...

To claw back their relevancy, online marketplaces are dropping the Amazon or Temu playbook and, instead, looking to copy social media.