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Ferrero to buy Froot Loops maker WK Kellogg in $3.1 billion deal
Ferrero, the European confectionery giant behind Nutella and Ferrero Rocher, is set to acquire WK Kellogg Co ., the maker of Froot Loops and other classic American cereals, in a $3.1 billion deal, according to a press release issued Thursday.
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Ferrero reaches for the cereal bowlAt a smidgen more than those reports suggested, Ferrero is to pay $3.1bn for WK Kellogg, the home of the Rice Crispies, ...
The transaction marks the end of Battle Creek's run as a quintessential company town in Michigan, where the name "Kellogg" ...
Intellectual property, tax, and corporate partners at Kirkland & Ellis and Davis Polk & Wardwell have advised on chocolate and confectionery company Ferrero’s $3.1 billion acquisition of food company ...
In one of the most significant acquisitions in the food industry, Italian food giant Ferrero has acquired American cereal ...
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