Big brands dish out $8 million for 30-second Super Bowl ads
Super Bowl LIX between the Kansas City Chiefs and the Philadelphia Eagles coming up on Sunday (February 9), brands are hoping to draw in fans with star studded commercials. Adweek’s Chief Content Officer Zoe Ruderman says a 30-second ad spot went for $8 million this year.
On November 2, 1920, station KDKA made the nation's first commercial broadcast (a term coined by Conrad himself). They chose that date because it was election day, and the power of radio was ...
According to Ampere, streamers will account for 39% of content spend in 2025, swapping places with commercial broadcasters, ...
As broadcasting technology evolves to potentially include sending broadcast TV signals to mobile devices, it’s important to ...
By the end of 1901, Marconi had founded his own commercial wireless company and broadcast the first transatlantic signal. For a time, wireless broadcasts were limited to coded dots and dashes.
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